Improved user experience on Amplitude Studio’s store with a new UI functionality on a eCommerce platform.

Problem Statement: Decreased user’s time to complete purchase tasks.

Possible Solution: Bespoke UI functionality within the excisting ecomerce platform. Users are able to compare the game’s edition on the same page as well as choose platform/purchase options without leaving the page.

Design Challenges: The CMS platform limitation forced the visual design to compromise.

The redesign coincides with a positive impact on users completing the steps that lead to checkout promp.

Introduced a UI card modules as a new component part of the landing page design. These components containe information of the new games editions presenting their content in a visually appealing and easily digestible format.

Users are able to compare the game’s edition on the same page as well as choose platform/purchase options without leaving the page. These card moduels’re user-friendly interfaces that effectively communicate information to the audience. Landingpage includes video content and information about The Endless Dungeon game, characters and more.